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Tunnel Blog

Battle of the Marketing Mediums: Social Media vs. SMS Messaging

Posted by Tunnel, Inc. on Oct 13, 2017 1:30:00 PM

Nearly everyone has a mobile device, but everyone uses that mobile device differently. Today on the blog we're comparing Social Media to Texting - read on to discover which medium will work best for your marketing campaigns.

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Topics: Blog

Top 10 Benefits of Texting In Business

Posted by Tunnel, Inc. on Oct 4, 2017 3:54:02 PM

Although texting has been around for many years, text to landline for businesses is still a relatively new concept. What many businesses have yet to realize is how beneficial texting can be for both you and your customers.

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Topics: Blog

ACD Benefits for Call Centers

Posted by Tunnel, Inc. on Sep 20, 2017 1:02:00 PM

Automatic Caller Distribution (ACD) systems routes calls to the most qualified agent to help the customer, saving you and your customers time. Take this a step further and use ACD simultaneously with SMS messaging for a new customer service experience. Learn the top 5 benefits of using ACD and SMS-messaging for your call center.

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Topics: Blog

Why Call Centers Are Evolving Their Method of Communication

Posted by Tunnel, Inc. on Sep 18, 2017 2:06:59 PM

 

Instant communication is becoming more and more prevalent in today's society among call centers. Why is this the case?

We've pinned it down to ultimately three very important reasons...

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Topics: Blog

Importance of Multichannel Marketing

Posted by Tunnel, Inc. on Sep 8, 2017 10:22:44 AM

Only 73% of marketers have a multichannel marketing strategy in place.

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Topics: Blog

Mobile Marketing Solutions

Posted by Tunnel, Inc. on Sep 6, 2017 2:23:35 PM

The marketing industry varies as consumers change the way they interact with products.

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Topics: Blog

Enterprise Messaging Solutions

Posted by Tunnel, Inc. on Sep 1, 2017 1:02:00 PM

In today’s ever-changing society, all enterprises need to stay relevant with the consumer. Staying relevant means changing the way you communicate and how you reach your audience. When you send out an email, only an average of 22% of those who receive it actually open it, compared to the 94% who will open a text message.  

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Topics: Blog

SMS Can Help Virtually Any Business

Posted by Tunnel, Inc. on Aug 30, 2017 1:02:00 PM

The most effective way to reach your customers is with SMS messaging. No matter the industry, you and your customers will both benefit by communicating through text messaging. Implementing SMS messaging with your business will improve your communications with your customers. It will help you reach a larger audience using one platform in a more cost-effective way. Sending SMS messages to your customers will lead to a higher open rate. The industry average for text message open rates is at 98% and those who receive a text message will open it within 3 minutes (on average).

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Topics: Blog

What You Need To Know About CRM

Posted by Tunnel, Inc. on Aug 28, 2017 12:20:42 PM

Small to medium businesses and enterprises will benefit from customer relationship management (CRM) systems. CRM systems are used to: improve business relationships with your customer, increase customer retention rates, and drive business sales. With a system in place you will be able to manage and analyze customer interactions, and collect the data throughout the customer lifecycle.

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Topics: Blog

What is IVR Messaging?

Posted by Tunnel, Inc. on Aug 23, 2017 2:25:33 PM


Interactive Voice Response (IVR) is an automated system that allows your business to interact with callers and routes them to a representative who is best suited to handle the call. The system is simple, cost effective and increases overall efficiency. The automation feature allows you to pre-record messages; from greetings and short prompts for the caller. You can list less options with IVR, which keeps the messages more concise and makes the process easier for the caller.

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Topics: Blog

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